sexta-feira, 29 de maio de 2015


Still on the "Mad Max" state of mind... Rosie plays Splendid in Mad Max but she's smouldering in Lui Magazine.

quinta-feira, 28 de maio de 2015

I'm mad

I'm mad because Zara made the perfect dress, the perfect silhouette, the perfect balance between a statement sleeve and simplicity. I loved the color, the cut out in the back and the detail of the string falling in the open back of the dress. I loved the dress until I tried it on.
I'm aware that I don't have the model figure but I never imagined that this dress in particular would be imcompatible with my body, nothing in the dress "rang the alarm" but has soon has I picked up the dress in the store my heart fell. It's a Knit dress, that kind of knit that sticks to your body in the most unflattering way possible making everyone, with the exception of Gisele, look bad. Sadness overwhelmed me because even though I hated to see myself in the dress I loved the sleeves so much. I played with them in the dressing room while I mentally said goodbye to this lovely ideia of a dress. The end.


"In a stark desert landscape where humanity is broken, two rebels just might be able to restore order: Max and Furiosa". 
This post-apocalyptic world is the set for a jaw droping, fast and truly furious sequence of road rage, explosions and stylized characters. In the 80's the "Mad Max" phenomenon and aesthetics influenced fashion to the point where you still have, to this day, so many references to the style that I feel like I've seen the original movie, even though I haven't. 
The remake "Mad Max - Fury road" is a true pleasure for my "visual brain", it satisfies all of my needs. I'll leave you with this Mad max inspired Carmen Kass editorial for Vogue Us, photographed by Arthur Elgort and styled by Grace Coddington.

quinta-feira, 21 de maio de 2015

Late but with love

I've said it before, I love Cher. That's why I can't forgive myself for forgetting her birthday yesterday. Happy belated birthday!

terça-feira, 19 de maio de 2015


Louise Parker by Laurie Bartley for Flair Magazine 
May 2015

The "Summer formula"

I would say that my summer uniform will reflect some of the decisions I made this last winter. I decided I would simplify, I would define my basic silhouette and buy lots of pieces that fit that silhouette. This meant I would loose less time in the morning deciding what to wear and I would eliminate those purchases of different items that I fell in love with but that didn't match anything I had in my closet, didn't match my personal style and would end up on a hanger in my closet. This way you're perfecting your own style and you will look and feel more focused.

So, what will be my summer look? Well, my formula will be this one:

I always feel I need simple basic tops and cool bottoms to face the "hot" season.  When I'm using intricate tops, with fancy fabrics and details I feel stuffed and overheated.
Zara has amazing basics that most people often forget to check out. The best thing is that you can buy any of these tops for less than 20€ and easily put a look together, for day and night. 

segunda-feira, 18 de maio de 2015

Taking risks

I'm 25 and this year I'm going to turn 26 wich makes me closer to 30 then to 20 so I predict that I'll have a existential crisis by the end of the year. Crisis always intake rash decisions, unpredictable choices, big mistakes and sometimes makeovers. Since I like to be prepared I'm paying attention to hairstyles that will problably represent everything that a existential crises implicates. This is one of my top choices, a platinum blunt bob. There's something about platinum blond hair and thick dark eyebrows that I love. And no, you don't have to be a blonde to rock this, you just need to be turning 26.


for Elle Czech by by Branislav Simoncik

One can only hope...

... the collection will have those AHh-MAZING leather jackets I love, at an amazing price, or de rope dresses. We'll see.

sexta-feira, 15 de maio de 2015


After a holiday we all tend to reflect on things with a fresh pair of eyesand to me this means that I have to make some decisions about my future, my projects and my aspirations. Since all the other things in my life I feel I want to change are a bit out of my control I've decided to focus on what I can effectively change and this blog is one of those things. Since I started the blog I had no prospects for it, I've never wanted to become a "blogger", that was never the dream, Stay Gold by JV is a purely self- indulgent blog.
I believed it would be the best way to share my thoughts about fashion, style and everything in between. I never felt I had to justify anything because this is my space, my home, my territory. I can write in english just to practice it, I can post things when I want and if I want to and I don't have to worry about how many people saw the post, even if it makes feel really happy when someone shares a it.

Now I feel something has to change, I don't know if I should start taking the blog more seriously, if I should be more disciplined in the subjects and frequency of the post or if I should make it even more personal (that's what people like to read and see). I'm still trying to figure out what will be my next step but I'm sure that something will change in the near future. 

For example, I'm thinking about Tumblr, any fans out there?

To be continued...


Julianne Moore 
Givenchy Couture and Armani Privé